'i Lost My Mind': Erin Andrews Explains What It's Like To Be In The Middle Of The Taylor Swift Effect

On this conception of How Success Happens, nan GOAT of NFL sideline reporting popped successful to talk business connected and disconnected nan field.

Erin Andrews, who began her occupation successful sports broadcasting successful 2000 and elevated nan crippled of asking reliable competitors reliable questions, shared insights astir her thriving apparel business WEAR by Erin Andrews and explained what it's for illustration to acquisition nan Taylor Swift Effect firsthand — "I was freaking retired erstwhile we saw her wearing our stuff!" She too shared her tips for beating nerves successful stressful situations and gave america nan eventual insider's Super Bowl prediction. (Well, benignant of.)

Andrews launched WEAR by Erin Andrews, a female-licensed apparel and accessories line, successful October 2019 pinch co-founder Constance Schwartz-Morini.  "The punishment WEAR was really calved because successful sports I americium called EA aliases EA sports," she explains. "And, well, I cognize a peculiar group who trademarked that earlier I did. But aft galore cocktails 1 nighttime successful an Italian edifice successful San Francisco — erstwhile San Francisco was hosting nan Super Bowl — we're trying to recreation up pinch what we were going to telephone nan marque and it conscionable hit, EA is successful WEAR."

Related: Taylor Swift's 'Eras Tour' Ended Last Night and nan Receipts Are In. Here's How Much This Record-Breaking Tour Made.

The marque scored ample successful its opening thrust and continues to put points connected nan board, now offering clothing representing complete 190 teams crossed aggregate leagues. Not excessively shabby, considering Andrews has a beautiful packed clip job, arsenic a sports broadcaster who has reported astatine nan Super Bowl, Stanley Cup Finals, World Series, MLB All-Star Game and College GameDay.

So really does she destruct nerves earlier going unrecorded to millions of people? Well, she doesn't. "I get tense for each game," she says. "I deliberation erstwhile you don't get nervous, that's astir apt erstwhile it's clip to beforehand retired and effort to find point different to do."

Listen successful to comprehend overmuch astir Andrews's passion for sports, business and nan intersection, and study her eventual extremity arsenic a broadcaster. (Hint: It will effect wearing respective layers of her signature line.)

About How Success Happens

Each conception of How Success Happens shares nan inspiring, entertaining, and unexpected journeys that influential leaders successful business, nan arts, and sports traveled connected their measurement to becoming family names. It's a reminder that down each big-time career, location is simply a personification who persisted successful nan look of self-doubt, failure, and point different that sewage thrown successful their way.

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